We live in the YouTube era of video communication, yet everyday people still find it difficult to share their stories through edited video. Vlogr helps ordinary users easily and quickly apply the same video editing effects used by famous YouTubers — including subtitles, typography, and music — directly on mobile. The goal is to become the Instagram of video: a place where people can share their daily lives far more vividly than photo-based social media, and see the lives of those around them.

Vlogr is a social media platform developed with the goal of becoming the Instagram of vlogging — a space where anyone can communicate through video with ease.

While YouTube video has emerged as the most impactful content format in recent years compared to photo-based content, ordinary users still find it difficult to convey their stories through edited video. Recognizing this gap, Vlogr developed a platform that allows anyone to easily and quickly apply on mobile the diverse video editing effects used by famous YouTubers.