Senior Director of Marketing & Promotions, Turner Digital Sales
Jinny Jung is Head of Partnership Marketing for Hello Society, an influencer-powered social media marketing agency. In this role, she leads partner marketing strategy, concept development and execution and works closely with the executive team on product expansion and positioning. Previously, Jinny was Sr Director, Partnership Marketing for Adult Swim where she led the sponsorship team across linear and digital and also scouted strategic partnerships with innovative companies in the emerging media and technology space.
Jinny also served as Sr Director, Marketing & Promotions for the Entertainment divisions of Turner Digital Sales where she was responsible for setting up and managing sponsorship/advertising strategy and processes to maximize digital ad sales revenue for Cartoon Network, Adult Swim, TBS,TeamCoco, TNT, truTV and Funny or Die. Her primary area of expertise and interest is in product development, monetization strategy and facilitating innovation from conception to execution.
A strong advocate of community engagement and empowerment, Jinny has served on the boards of KALCA (Korean American League for Civic Action) and KAC National (Korean American Coalition).
She was Director of Kollaboration NewYork, an Asian-American talent showcase created to empower Asian-American artists and performers and also served as Executive Producer for the 2014 USC NetKAL Summit and Gala. Jinny is a graduate of the University of Georgia with a degree in English and is a USC NetKAL Fellow. Born in Seoul, raised in Atlanta and a former NYC resident, Jinny now resides in Los Angeles where she has begun dabbling in writing and vegetarianism.